What we solve
In a world where change is 'the only constant,' change fatigue is real. Even brilliant ideas require buy-in from those who will deliver them. The most inspirational leaders need support in getting themselves heard, and the most capable teams can suffer from burnout.
Change communications help bridge the gap between ‘the now’ and ‘the ideal future’, where the organisation wants to be as an outcome of the change process.
We create communication strategies tailored to manage the complexities of organisational transitions, effectively engage employees, and navigate the emotional and psychological aspects of change.
We help facilitate understanding, engagement, trust, and alignment among employees, ultimately contributing to the successful implementation of change initiatives.
Who we help
We support companies navigating major transitions, such as:
Organisational design and operational model changes
Mergers and acquisitions
Return-to-office and hybrid working model adoptions
Relocations
Business focus shifts
Rebrands
Digitalisation and business delivery model changes
How we help
We deliver creative communication solutions that:
Enhance senior teams' credibility as influential change leaders
Close the communication loop between leaders and their teams
Improve mutual understanding to eliminate conflict and boost organisational cohesion
Support teams to maintain productivity and well-being, reducing burnout, and improving staff retention.
Safeguard the organisational brand and facilitate culture change
Our playbook
Our support is designed to meet your requirements. Depending on your priorities and your teams’ needs, our Understand-Engage-Sustain approach will deliver the relevant combinations of the following:
Understand
Company culture overview: Assessment of organisational vision, culture and change history.
Change space exploration: A clear understanding of the desired outcomes of the change process, budget, scope, and timelines.
Communications function evaluation: Assessment of team capacities, channels, systems, and communication effectiveness.
Communication channels analysis: Evaluation of current communications channels relevant to change delivery.
Stakeholder analysis report: Comprehensive mapping of stakeholders, including their roles, capacities, priorities and journeys through the change process.
Blind spot and reputation risk analysis: Insights into potential risks to the brand and stakeholder relationships resulting from the proposed change.
Engage
Defined case for change: A concise document translating the need for change into meaningful terms for stakeholders.
Communication strategy: Tailored strategy outlining the approach for the next phases.
Comprehensive communications plan: Co-designed plan detailing the change process, audience segmentation, touch-points, timings, channels, feedback loops, and key milestones.
Communication materials kit: Advice and support in creating presentations, speeches, templates, and other materials needed.
Engagement workshops and training sessions: Support in planning workshops, feedback sessions, Q&As, and presentations to ensure stakeholder buy-in.
Feedback loop set-up: Support in collecting and acting upon stakeholder feedback to adjust and improve the change process.
Sustain
SWOT analysis of skills: Detailed analysis of existing skills and gaps with recommendations for improvement.
Communications skill-building plan: Training programmes focused on media training, key messaging and presentation skills
New systems and tools: Introduction to new communication systems and tools required for sustaining the change.
On-the-job coaching: Personalised coaching sessions to ensure smooth implementation and adoption of new communication practices.
Ongoing support: Continuous handholding, including regular check-ins and feedback loops to address any issues and ensure the change is embedded within the organisation.
Our packages
We currently offer three fully customisable packages
Premium
Design and delivery
For large-scale change projects requiring significant staff time investment and a specific set of skills you may not have in-house, we offer strategic guidance and hands-on support to internal teams, ensuring seamless communications across the organisation from project inception to fruition
Enterprise
Strategy development
For teams lacking specific change communications skills or experience, we offer high-level strategic advisory support for change communications programmes up to the delivery part of the process, including training and upskilling of the internal delivery teams if needed
Essential
Communications messaging
For teams needing more resources, we will develop targeted, relevant, and creative communications materials to support the rollout of change communications strategies